Posts tagged COSSA
Collective Behavior Change is the Only Way We Can Stop the Spread of COVID-19

The idea that led us to write the book titled Together Apart: The Psychology of COVID-19 was a very simple one. We reasoned that while waiting for an effective vaccine or a medical treatment for COVID-19, all we can do to stop the spread of the virus is to change our behavior. And what is more, because of the contagious nature of COVID-19, it is not just “my” behavior, it is the behavior of all of “us”— of all the groups that we belong to, of all our communities, and of society at large —that needs to change so that we can effectively control the COVID-19 spread.

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